Designing a TV Ident

By Jamey Rowsell - Wednesday, December 14, 2016


Development + Pitch

Planning


I have decided to make a channel specifically for films. With this being the central theme, I decided to focus my channel on the specific genres of Drama, Comedy, Romance and Family. It will not be showing any movies relating to the Horror or Thriller genres as I want my channel to represent and show feel-good movies.
Although my logo is black and gold; the colour identity for my channel will be very neutral with some blue shades (as you can tell from my mood board), and so I plan to incorporate this into my ident somehow.


MOODBOARD


Logo Ideas
My idea was semi-inspired from the new Sky Cinema Star Wars ident. I will create a compilation of film clips (that are within the genres of films I’ll be showing on my channel) that I’ll edit into some of the letters that make up the logo.


My Final Ident

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